·The 9th Changchun Auto Show 2012 will open on July 15th

The 9th Changchun Auto Show 2012 will open on July 15th

After 13 years of continuous polishing for eight consecutive years, Changchun Automobile Expo has become one of the top car exhibitions in the country. The author learned from the press conference of the Changchun Automobile Expo held on the 18th that people are expecting that the ninth China (Changchun) International Automobile Expo will be opened in Changchun International Convention and Exhibition Center from July 15th to 22nd. screen.

180,000 square meters, the world car show stage

The theme of the 9th China (Changchun) International Automobile Expo is “Green, Mobile and Car City”. This theme interprets the trend of the global automotive industry toward green energy, low-carbon and environmental protection, and the goal of building a world-class automobile industry base in Changchun to build an international automobile city.

The purpose of this year's auto expo is to "revitalize the auto industry and build an international automobile city." It is located in the 9th China (Changchun) International Automobile Expo as a domestic first-class automobile professional exhibition, highlighting the characteristics of internationalization, specialization and branding, making it a vehicle trade, technology exchange, investment cooperation and cultural integration. The platform will play a greater role in accelerating the construction of a world-class automobile industry base and building Changchun International Automobile City.

The organizers of this exhibition are China Council for the Promotion of International Trade, China Automotive Engineering Society, China Association of Automobile Manufacturers, Jilin Provincial People's Government, and Changchun Municipal People's Government. The organizer is the Changchun Municipal Committee of the China Council for the Promotion of International Trade. The special support unit is the Automobile Industry Branch of the China Council for the Promotion of International Trade. The executive unit is Changchun Bairui International Convention and Exhibition Group.

It is reported that July 13th - 14th is the media VIP day; July 15th - 17th is the professional audience day; July 18th - 22nd is the ordinary audience day. The opening ceremony of the Auto Expo will be held on July 15.

The current automobile exhibitions and mainstream automobile groups and automobile brands will be exhibited at this year. The total exhibition area is expected to be 180,000 square meters. Among them, indoor 96,000 square meters, outdoor 84,000 square meters.

The combination of dynamic and static display has always been the distinguishing feature of Changchun Automobile Expo from other domestic auto shows. The static exhibitions of this year's Auto Expo include: Hall 1-8 of Changchun International Convention and Exhibition Center as the passenger car exhibition hall; Hall No. 1-5 and the corridor of Hall 2-5 are the auto parts and parts exhibition area; outdoor There are eight exhibition areas in the exhibition: passenger cars, commercial vehicles, special vehicles, modified vehicles, engineering vehicles, outdoor passenger car exhibition areas and two media exhibition areas.

The dynamic display includes the establishment of a motor sports activity area in the Beihai Road parking lot, where the test drive and car performance experience will be held.

Song Lihua, president of the Changchun Municipal Council for the Promotion of International Trade, said that the 9th Changchun Automobile Expo will show the world the new achievements of the global automotive industry in technological innovation, which will focus on the achievements of independent innovation in China's automobile industry, especially in the field of new energy and new power vehicles. The new breakthrough reflects the ability and prospects of the sustainable development of China's automobile industry.

Based on auto show, build an international automobile city

Today, the significance of the Auto Expo is not limited to the exhibition itself. It is an effective carrier and platform for rallying people, expanding exchanges, promoting development, and accelerating revitalization. It is an extremely rare opportunity.

For more than ten years, Changchun Automobile Expo has been adhering to the concept of professionalization, marketization, branding and internationalization. It is the second auto show to be certified by the International Exhibition Federation after the Shanghai Auto Show. Especially in the 8th Changchun Automobile Expo held in 2011, the exhibition area achieved a new breakthrough of 180,000 square meters. The on-site sales of various vehicles exceeded 10,000 vehicles for the first time, and the scale and grade reached a record high. Changchun Automobile Expo has become an important carrier to show the latest achievements in the development of the automobile industry. It has become an important window for promoting the opening up of the whole city. It has become an important platform for accelerating the development of the automobile industry in our city and driving the rapid growth of related industries. Trade and other aspects play an important role.

In addition, the Auto Expo has a strong radiation and pulling effect, which embodies the exuberant flow of people, logistics, capital flow, technology flow, project flow, information flow, and effectively drives and leads traffic, catering, hotels, commerce, The development of advertising-related industries has achieved good economic and social benefits.

At the same time, the Auto Expo has made a positive and significant contribution to the rapid development of the city's exhibition economy. Through the holding of the Auto Expo, we will climb the ladder and build a nest to attract the phoenix. We invite many domestic and foreign guests and industry elites to participate in the exhibition to showcase the city's image of “tolerant atmosphere” and “civilized openness” and let the world know about Changchun. Changchun has moved to the world, greatly enhancing the international visibility and influence of the city.

As an automobile city, the city has jointly issued the "Five-One Project" Outline of Changchun Automobile Industry Development. It is proposed that Changchun Automobile Industry should implement structural adjustment, industrial upgrading, and capacity expansion to further enlarge and strengthen. By 2012, the city will increase the production capacity of 1 million vehicles, increase the engine capacity by 1 million units, increase the transmission capacity by 1 million units, increase the production capacity of special-purpose vehicles by 100,000 units, and increase the output value of new auto parts by 100 billion yuan. . Therefore, for this year's Auto Expo, the city image of Changchun "Automotive City" is obviously the meaning of the title.

Strengthen publicity to attract the attention of the world

In 2006, China (Changchun) International Automobile Expo successfully obtained the UFI certification. It is the second professional automobile exhibition in China that has obtained the International Exhibition Union (UFI) certification after the Shanghai Auto Show. Since then, the Changchun Automobile Expo has become an exhibition with a very high frequency in the media.

It is understood that in order to grandly launch the current automobile expo to the society, expand the influence, and attract active participation from all walks of life at home and abroad, the Executive Committee will conduct an all-round, multi-angle and serialized propaganda report on the 9th Auto Expo to reach the promotion of Changchun. The purpose of introducing Changchun. First, widely publicize Changchun Automobile Expo on CCTV and China-China media to improve the influence of Changchun Automobile Expo in international and domestic. The second is to strengthen publicity and linkage in the northeast region, and publicize the Changchun Auto Expo in an all-round and three-dimensional manner in the northeast region through television, radio, newspapers, magazines, and other media. The third is to fully mobilize the enthusiasm of the news media in the city, create a good atmosphere of public opinion, form a good situation for the whole city to support and care for the Auto Expo; the fourth is to actively attract international and domestic media to visit the auto show, through media booth exchange and other cooperation methods. Strive for more media and reporters to come forward to publicize the report. The golden signboard of the Changchun Auto Show will be spread all over the world, and the Changchun of the Checheng City will be spread all over the world.

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